Common Design Mistakes
The most frequently made mistakes
in the design of church websites are given here. Don't
repeat them on your site... please! 1.
Starting with the church building
Many church websites begin the homepage
with a history of the church building. This approach
shows the webmaster has forgotten that the Church is
the people, not the building. So don't begin the website
with "St Hilda's was built from red brick in 1908".
In fact, unless your church building is
a significant attraction to visitors, there is probably
little reason to have any historical information about
it on the website at all. If there is something that
you want to include, move it into a "Church Building"
section.
2. Incomprehensible statement
of belief
If your denomination or network has
a 'Statement of Faith' or 'Doctrinal Basis' then it
is tempting to include it on your website. But these
documents are rarely written with non-churchgoers in
mind, and are unlikely to help your users find out what
the church believes.
A better way is to create a "What
we believe" page which contains a simple explanation
of what it means to be a Christian. Then, if you still
want to include a more formal statement of belief, simply
provide a link to the relevant page on your denomination's
website.
3. Out of date content
It is a good idea to include news
of forthcoming events and service details. But it isn't
sensible to keep displaying this on the website after
the date has past. Keep your website up-to-date.
4. Special effects
Some 'cool' features of websites,
such as scrolling text or innovative menu systems, are
just irritating. It has been shown that most users ignore
all these special effects, and will leave your site
if they can't find what they want quickly. So keep it
clear and simple or else leave it out.
5. Long download times
Websites filled with graphics may
look appealing when you view them on your own computer,
but when users access them they can take ages to download.
Unfortunately, most people won't hang around on a slow
website.
So if you want people to find out more
about your church then make sure that the website runs
quickly. The best way to do this is to avoid too many
graphics. Photos are fine, and they help to show who
you are, but if you have lots then place them on a special
"pictures" page so that people can choose
whether or not to view them. |